If you get a message from someone you never matched with on Tinder, it’s not a glitch — it’s part of the app’s expensive new subscription plan that it teased earlier this year, which allows “power users” to send unsolicited messages to non-matches for the small fee of $499 per month.
That landscape, in fact, is largely populated by apps owned by Tinder’s parent company: as Bloomberg notes, Match Group Inc. not only owns the popular swiping app, but also Match.com, OKCupid, Hinge, and The League.
Match Group CEO Bernard Kim referred to Tinder’s subscriptions as “low-hanging fruit” meant to compete with other, pricier services, though that was before this $6,000-per-year tier dropped.
Why pay $500 a month to get blocked? You can get ghosted for free already
Many years ago™ OkCupid actually had a good system, before it revamped itself and got bought by Match (Tinder).
In the old version of the website, you could answer any amount of questions from a huge catalogue of sometimes very obscure and specific questions and look for people who had very similar (or very different) answers overall. You could chat freely with everyone and had the option to look just for (platonic) friends.
I had incredibly interesting discussions with people who were at the opposite spectrum of my answers. And I made a few acquaintances and two amazing friends who still are my friends today, one is even my roommate for 8 years now! I also found a group of white hackers and Linux enthusiasts for real life meetings and we still hang out occasionally.
Two other friends of mine looked for and found romantic partners there and they are both happily married to the partners they found via OkCupid back then.
It went all down the gutter when people used the “platonic friends” option to get into your pants.
And when OkCupid tried to make more cash by pushing into the sex/romance market more and copying dating apps.
I don’t think something like this would work anymore. Dating apps and the weird culture and thinking about a “sexual market” seem to have broken humans or something. This asinine idea is just another symptom.
OkCupid really used to be awesome. I would not have met my spouse, had I not checked it out because of the amazingly interesting and varied questionnaires.
I’m so sad that it was made shitty.
$500 per month?? At that point just go to a prostitute a few times a month. The people paying for this are stupid, but on the other hand it’s super sad that Tinder even made this subscription. They know some desperate people are going to subscribe.
I don’t know what the going rate is but I assume that if you just want a throw you could probably get a mid tier prostitute almost once a week for that price.
Probably 3 times a month for in a western country. If you are in a long term relationship that is probably around the same amount of times you are getting laid.
The problem is that the people that would pay 500 to tinder are not the kind of people capable of a long term relationship. Even their fleshlights pray for manufacturing defects so they can get out of long term service.
Three times a month for a long term relationship seems really low to me. Over a decade married and ~3-5x a week.
https://www.nbcnews.com/better/health/how-often-do-happiest-couples-have-sex-it-s-less-ncna828491
Once a week or so is the average. I’m at about the same amount of time in a relationship as you and we’re about once a week. Personally I feel like sex is nice but it takes time and effort and I’m not always in the mood to spend time pleasing someone else (and I’m not going to initiate unless I’m willing to do that). I could see myself having sex a little bit more often if I had a better work-life balance where I felt less pressed for time. This gets me thinking that I should check in with my partner about this topic though!
This move seems absolutely wild, and I think Match knows it; which is why it’s only available to such a small segment of users.
If too many users have this feature (and who knows how many that would be?) it’'s going to scare away all the regular users. What’s the point in swiping no if that user can just veto your decision anyways?
This move reminds me a lot of what I’ve heard about mobile gaming. The 500USD/month users are whales, but the whales need regular people to play with or they’ll get bored and leave.
Right now, keeping the number of whales to a minimum is important to keep the regular users happy, but I wouldn’t be surprised if in the future some cost/benefit analysis shows that they can take the hit on regular users to squeeze out a few more whales.
It also seems like a bonkers move to pay 500 dollars to talk to someone who doesn’t want to talk to you, too. (But that’s a different issue.)
The incredible horror of tying self worth to romantic “success” and then charging people money for it, is awful on its face, but it leads to much worse things too. This is, in effect, charging money for people to have “access” to people who haven’t consented to being contacted, furthering the idea that money=access to people who can’t say no to you. Tinder is monetizing peoples’ emotional need for connection at best, which is horrible, but at worst it’s also propping up a whole complex of ideas that erode respect and consent toward potential romantic or sexual partners, and that the far end eventually leads to like, Andrew Tate shit. And why wouldn’t it work? People have had their self worth obliterated by the commodification of human beings that is mainstream heteronormative dating culture. Tech companies making themselves the mediator of human connection, romantic or platonic or in terms of activism, hobbies, groups, etc - and then charging money for us to know each other and meet each other - horrifies me daily.
It truly is disgusting that they’ve made this model. Tinder has always been severely flawed in my opinion, but this makes it several times worse.
