Microsoft CEO Satya Nadella admits giving up on Windows Phone and mobile was a mistake::Satya Nadella wrote off Microsoft’s Nokia phone business acquisition and now says the company’s exit from mobile was a mistake.
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I’m stunned with how bad it was and why they hell they didn’t use the same strategy that made Windows popular… The apps.
My work back then gave me a Windows Phone. Very few of the apps I had on my Android phone was available for my work phone.
On top of that a lot of things simply didn’t work. One thing I still remember was that Alarm volume and Ring tone volume could not be adjusted individually.
The whole thing felt like they wanted to reinvent the wheel and started from absolute scratch without learning from the innovation in the past decade of mobile phones.
It’s sad, a third competitor in the smartphone space wouldn’t have been a bad thing.
The apps.
The industry just wasn’t interested. It’s too bad, the environment was excellent, and the phone was pretty slick. The HTC Sidekick will always be one of my favorite form factors for a phone.
There just wasn’t any interest in supporting a 3rd platform for most major companies.
I worked at a fortune 50 when the phone release and developed an app for it. The company looked at it and said they didn’t want to spend 50k to support it over the next year. The whole industry came to the same conclusion. Microsoft had to subsidize the 3rd party apps it got for the phone.
