So, classic corporate walk-back. Put something out that’s horrible, get backlash, walk it back to what you originally wanted to do which is “less horrible”, then make people feel good cause they feel like they won while you’re still laughing to the bank.
I think you’re giving them too much credit. These companies are run by people who fundamentally don’t understand their market or customers, and they over reach out of greed and over estimating their worth. We are in a time of companies needing to prove profitability, so here we are.
That doesn’t add up, in this case. If they simply announced a revenue share, something that Unreal Engine already has, it wouldn’t have been anywhere as controversial. Some devs would grumble but it wouldn’t have been taken as an existential threat worth jumping ship as soon as possible.
The whole charge per download was likely an attempt to get more money out of freemium mobile games, but nobody was willing to accept that.
Really, the damage to their image so significant, it’s likely many dev studios will drop it even under those conditions, just out of lost trust.
So, classic corporate walk-back. Put something out that’s horrible, get backlash, walk it back to what you originally wanted to do which is “less horrible”, then make people feel good cause they feel like they won while you’re still laughing to the bank.
Fuck unity, let them rot.
I think you’re giving them too much credit. These companies are run by people who fundamentally don’t understand their market or customers, and they over reach out of greed and over estimating their worth. We are in a time of companies needing to prove profitability, so here we are.
That doesn’t add up, in this case. If they simply announced a revenue share, something that Unreal Engine already has, it wouldn’t have been anywhere as controversial. Some devs would grumble but it wouldn’t have been taken as an existential threat worth jumping ship as soon as possible.
The whole charge per download was likely an attempt to get more money out of freemium mobile games, but nobody was willing to accept that.
Really, the damage to their image so significant, it’s likely many dev studios will drop it even under those conditions, just out of lost trust.