Honestly quite shocking news given their success, but I guess it’s what happens when you chase tech company profits.

    • samick1@sh.itjust.works
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      2 years ago

      It’s not how they managed success, it’s that they ran out of it. Making a successful niche kitchen appliance is not a business, it’s one of many things that a successful niche kitchen appliance business does.

      Successful businesses also allocate capital optimally, build formidable brand and product moats, hire amazing managers and build fortified balance sheets. They forgot to do all that stuff. (See also: reddit)

      • Deedasmi@lemmy.timdn.com
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        2 years ago

        I have an instant pot air fryer. They definitely made some attempts. But I imagine they kept trying to be the big mover and shaker and that’s expensive compared to just building a solid trustworthy brand.

      • Another Person @lemmy.world
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        2 years ago

        undefined> Successful businesses also allocate capital optimally, build formidable brand and product moats, hire amazing managers and build fortified balance sheets. They forgot to do all that stuff. (See also: reddit)

        Otherwise known as managing success. Once you have a successful cash flow you need to diversify it and build your business to have multiple cash flows.

        • samick1@sh.itjust.works
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          2 years ago

          I’m undefined? 😟

          Otherwise known as managing success. Once you have a successful cash flow you need to diversify it and build your business to have multiple cash flows.

          Semantics I guess. Di-worse-ification isn’t always the answer. They had a large product lineup, which was probably more expensive for them than it needed to be. They went under because they failed to fortify their balance sheet… rates went up and their debt crushed them.

          Capitalism works fine just turning a profit while plenty of companies die chasing growth. It’s just part of it.