We asked authors whose work is closely tied to tech and startups this simple question: "What book have you read this summer that you think others might enjoy?"
“L’embarras du choix,” as we say in French: Presented with infinite options, it becomes very hard to make a decision.
With this in mind, TechCrunch+ contacted a handful of authors whose work is closely tied to tech and startups.
We asked them a simple question: “What book have you read this summer that you think others might enjoy?”
After a recent book explaining why generic marketing approaches don’t work on software developers, developer marketer Adam DuVander is now back with “Technical Content Strategy Decoded,” a more actionable follow-on explaining what companies should and shouldn’t do.
Book recommendation: “The War of Art: Break Through the Blocks and Win Your Inner Creative Battles,” by Steven Pressfield
Phil Rosen is a journalist and the author of two books, “Everywhere But Home: Life Overseas as Told by a Travel Blogger” and “Life Between Moments: New York Stories,” a collection of 12 short stories about the Big Apple.
The original article contains 227 words, the summary contains 153 words. Saved 33%. I’m a bot and I’m open source!
This is the best summary I could come up with:
“L’embarras du choix,” as we say in French: Presented with infinite options, it becomes very hard to make a decision.
With this in mind, TechCrunch+ contacted a handful of authors whose work is closely tied to tech and startups.
We asked them a simple question: “What book have you read this summer that you think others might enjoy?”
After a recent book explaining why generic marketing approaches don’t work on software developers, developer marketer Adam DuVander is now back with “Technical Content Strategy Decoded,” a more actionable follow-on explaining what companies should and shouldn’t do.
Book recommendation: “The War of Art: Break Through the Blocks and Win Your Inner Creative Battles,” by Steven Pressfield
Phil Rosen is a journalist and the author of two books, “Everywhere But Home: Life Overseas as Told by a Travel Blogger” and “Life Between Moments: New York Stories,” a collection of 12 short stories about the Big Apple.
The original article contains 227 words, the summary contains 153 words. Saved 33%. I’m a bot and I’m open source!